Zara SS17 Flawless Campaign by Steven Meisel

The legendary fashion photographer shoots Zara’s black and white Spring Summer ’17 womenswear campaign.

Zara SS17 Campaign shot by Steven Meisel

Spanish fashion brand Zara revealed their SS 2017 womenswear advertising campaign captured by the renowned fashion photographer Steven Meisel. Shot in black and white, the portraits feature a cast of rising stars including Lexi Boling, Vitoria Ceretti, Kiki Willems, Leila Goldkhul, Luisiana Gonzales, Yoon Young Bae and Nora Attal.

Zara SS17 Womenswear Campaign shot by Steven Meisel featuring Vitoria Ceretti

Zara‘s new season features trends ranging from 80’s sculpted shoulders to grunge inspired dresses and boho chic pleats. Meisel and stylist Karl Templer’s captivating studio shots manage to make Zara’s new collection look like luxury fashion.

Zara SS17 Womenswear Campaign shot by Steven Meisel

The images made us want to run to our nearest Zara store.

Zara SS17 Womenswear Campaign shot by Steven Meisel

Meisel is on a roll this season, having already produced amazing campaigns for Max Mara, Moschino and Alberta Ferretti.

Zara SS17 Womenswear Campaign shot by Steven Meisel
Zara SS17 Womenswear Campaign shot by Steven Meisel

In addition to the images, a campaign film brings on the drama with models’ striking poses against the wind: